Now, on the eve of the 62nd annual Grammy Awards, the legitimacy of the organisation that hands out the trophies is in full-fledged crisis. Given Dugan’s allegations of behind-the-scenes misbehaviour, it has to be asked: Can the Grammys be trusted?
Or perhaps: Have they ever been trustworthy? The question long predates the current scandal. And what Dugan unearthed seems only to confirm long-standing critiques of the awards show.
The Grammys’ claim to authority has been brittle for some time, in large part because it has failed to keep up with the ways pop is evolving. During the 2010s, an era in which hip-hop and its influence have been not just ascendant but dominant, only one non-white artist, Bruno Mars, won the Grammy for album of the year; the results in the song and record of the year categories are only slightly better. The Academy’s resistance feels willful and hopelessly prejudiced.
Superstars of this generation are taking notice and taking umbrage. In 2016, Frank Ocean declined to submit his album Blonde for Grammy consideration, telling The New York Times that the Grammy process “doesn’t seem to be representing very well for people who come from where I come from, and hold down what I hold down”.
Last year, Drake diminished the importance of winning awards during his acceptance speech for best rap song, and in 2017, expressed bafflement at winning that same prize for Hotline Bling, which was, he pointed out, “not a rap song.” Kanye West — who has won 21 Grammys, but never in a major category — has long made the Grammys a target of his ire.
The issues with the Grammys extend to the televised show as well. In 2018, Lorde was the only woman nominated for album of the year, and was not offered a solo performance slot. Last year, Ariana Grande publicly clashed with Ken Ehrlich, the show’s longtime executive producer, about why she chose not to perform. (This year will be Ehrlich’s last at the helm after a 40-year run; Grande is scheduled to perform.)
So: several of the most inventive, meaningful and popular musicians of the decade, all expressing dismay with the Grammys. These aren’t mere celebrity quibbles; this is a flaming cross-generational blind spot. Broadly speaking, non-white artists, female artists, and artists who come from the worlds of hip-hop and R&B are consistently marginalised, honoured in genre categories but shut out in the four major categories (album, song and record of the year, and best new artist). Add it all up, and you get impending irrelevance.
This is bolstered by the peculiar Grammy microphenomenon in which little-heralded artists get nominated in the biggest categories, but typically for music that harks back to the past rather than blazes a path to tomorrow. It can feel that the only way for a newish artist to truly break through is to look backward. (The nominations this year point to a kind of progress: Lizzo, Billie Eilish and Lil Nas X lead the way in the major categories.)
And yet the Grammys remain the most meaningful and respected of the music-industry awards shows, though admittedly there is not much competition. The American Music Awards are based on fan votes, the Billboard Music Awards are doled out based on sales and the MTV Video Music Awards celebrate artists who still believe MTV is a relevant music medium. (Around 20 million people watch the Grammys ceremony on television, though the last two have had the lowest viewership ever in the coveted 18-49 demographic.)
From the outside looking in, the Grammys are understood to be a meritocracy, the night on which the industry honours its leading lights and passes the torch to deserving newcomers. But the truth has always been more complicated and more unseemly.
Grammy nominations are shaped by a number of committees — for the major categories, and some genre-specific ones — whose composition remains secret. They effectively have override power and can cherry-pick nominees. It is, in essence, a cabal, Dugan alleges — a system that can be scammed by people with the right connections. (The Grammys deny this.)
The Recording Academy only recently made an aggressive push to invite younger artists to become Grammy voters. That was part of a broader initiative undertaken in the wake of the Portnow “step up” kerfuffle, when the organisation hired Tina Tchen of Time’s Up to lead a diversity and inclusion task force. Its final report, released last month, was harsh in its assessment of the Academy’s historical lack of commitment to diversity.
Grammy voters skew older, male and white – unlike the musicians pushing pop into the future. Honouring the music of the now via the judgement of the creators of yesteryear is a disaster in waiting, an almost certain guarantee of misrepresentation. Several years of this have built up a climate of mistrust that it’s unclear the enterprise can recover from.